Operating in the UAE for over 50 years, CBD manages the financial requirements of some of the largest corporates and businesses operating in the country, driving the UAE economy. Over the years, CBD has transformed into a progressive and modern banking institution winning multiple awards for its digital initiatives, credit cards, bank accounts, mobile app features and services.

CBD has been recognized as the number one bank in the UAE on the Forbes list of The World’s Best Banks 2022.

As we continue to build upon our successes, we are looking for ambitious individuals who are passionate about the banking and finance industry and the markets in which CBD operates. Just as important to us is your ability to demonstrate a talent for dealing with people - your colleagues and our customers and delivering service that really goes the extra mile.

Job Purpose:

You will be responsible for Manage the debit cards business in order to grow the overall cards’ product profitability. 

Principal Accountabilities:

Strategy & Value Proposition 

Plan and execute strategies to ensure the debit card product performance is in line with the overall cards and payments business objectives.

Execute strategic initiatives to drive activation of new cards, card spends and portfolio activities to drive market growth, and overall product profitability.

Research cards segments, develop campaigns with focus on market relevance and product profitability.

Develop and manage product value proposition and partnership enhancements to grow cards usage and enhance card profitability.

Safeguard Bank’s interest and reputation through robust controls while driving the commercial benefits in line with the overall business strategy.

Keep the card members engaged through regular customer communication and offers to ensure the CBD card remains as top of the wallet card.

Timely tracking and analysis of marketing campaigns to ensure results are on track and identify areas to improve marketing efficiencies.

Maintain and adhere to a marketing campaign to drive engagement and spends.

Manage administrative and operational issues including system and customer feedback.

Provide oversight and problem resolution across a range of support functions including but not limited to Operation, RMs and Customer Service.

Work under pressure, ability to structure and synthesize business issues rapidly, coordination and influence a diverse suite of stakeholders.

Liase with internal stakeholders and resolve any discrepancy in a timely manner

Deliver month on month growth in the product performance metrics including new cards activation

Work with different business units, internal stakeholders and external vendors to manage and implement key initiatives

Relationship Management

 Maintain cordial professional equation with the RMs

Manifest self as a problem solver

Work hand in glove to grow business originating from the RMs and the sales team

Be the front face of the Product with the cross-functional stakeholders

MIS

Develop and maintain appropriate MIS to keep an eye on daily business movement

Timely correctional activity to be initiated in case of anomaly in the overall quality of business

 Track any complaints / requests originating for the Product

 Customer Experience

Provide exemplary customer experience to the external and internal customers

Issues if any to be resolved on priority in order to ensure positive experience

Education and Experience

Minimum bachelor’s degree

Minimum 3 years in a relationship management role

Understanding of banking practices 

Good knowledge of market practices

Customer centricity is key

Cards Business Knowledge