Marketing Automation Specialist
- Marketing
- Champion tower, Sheshet Hayamim RD. Bnei-Brak, Israel
Description
Okoora is building a high-speed, AI-powered marketing engine — and we’re looking for a sharp, execution-driven Marketing Automation Specialist to make it run.
This is not a creative or strategy role. This is a technical execution role.
You’ll take marketing workflows that we define — and build them end-to-end using tools like Make.com, HubSpot, Zapier, and GPT-based automations.
You’ll report directly to the CEO and Marketing Director, and turn complex logic into scalable, automated systems that drive marketing performance.
Responsibilities
- Build smart, scalable marketing automations across tools like Make.com and HubSpot
- Integrate systems (Slack, SharePoint, StoryChief, forms, CRM, Google Sheets, GPT, etc.)
- Operate HubSpot Marketing Hub for emails, workflows, segmentation, and lead flows
- Support GPT-driven flows (e.g. lead enrichment, auto-replies, content snippets)
- Maintain automated reports (weekly updates, Slack alerts, dashboards)
- Own the execution of all operational marketing logic: from lead intake to content tracking to alerts
- Maintain clear documentation and keep everything running behind the scenes
Requirements
Must-Have Requirements
- Proven experience with Make.com (or Integromat) or Zapier — minimum 1 year
- Strong hands-on experience with HubSpot Marketing Hub
- Strong technical thinking: “if this, then that” logic, integrations, data flows
- Fluent English (written + reading)
- Highly organized and detail-oriented
- Fast learner, solution-oriented, execution-focused
Nice to Have
- Experience with GPT-based tools / OpenAI API
- Worked in SaaS or fintech environments
- Built automation flows with APIs or webhooks